Microsoft Bing is partnering with Meta AI to integrate Bing into Meta AI’s chat experiences across platforms like Instagram, WhatsApp, and Messenger. This integration will provide Meta’s AI assistant with real-time search information, leading to more timely and accurate chat results. Meta also announced the release of 28 new AI characters, including personas based on celebrities, which will also incorporate Bing search in the future. The partnership aims to enhance conversational search and expand the capabilities of Meta AI. Furthermore, Meta plans to develop AIs for businesses and creators in the coming year, allowing them to customize and improve customer service experiences.