Meta issued an apology to advertisers following an Ads Delivery outage that resulted in campaigns overspending by “thousands.” The tech giant confirmed that services are now restored and expressed regret for any inconvenience caused. Refunds, anticipated to take between four and eight weeks, are now awaited by affected parties. Advertisers are urged to apply for refunds if they were affected by the outage, but it’s important to note that payment is not guaranteed. To enhance the likelihood of receiving a full refund, advertisers can follow specific steps suggested by Barry Hott, a Growth and Performance Marketing Consultant. Several advertisers have claimed significant financial losses due to the outage.

source: Meta apologizes after ad error causes campaigns to overspend by 'thousands'


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