The content recommends using YouTube as the video platform for embedding videos due to Google’s alignment with the technical specifications. It also emphasizes the importance of optimizing on YouTube and using all available facilities and tools for optimization. Adding links from the website to the YouTube description is suggested to improve user value and connect with Google. Engaging on YouTube through comments and discussions is also encouraged to connect with an engaged audience and improve video performance within YouTube’s algorithms.

source: On-page Video SEO – Whiteboard Friday

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