Digital Marketing + PPC + AAO + AI

Andrés Plashal

I build the search infrastructure that drives revenue acceleration for PE-backed firms, high-growth startups, and enterprises ready to scale aggressively.

Structured data architecture, AI search optimization, and measurement systems that generate more qualified demand than most teams plan for.

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About

Director of Performance Marketing at an award-winning SEC-regulated RIA. Leads marketing transformation for PE-backed firms and high-growth companies. Expert in revenue attribution, demand optimization, and marketing intelligence.

Expertise

Revenue Attribution Assistive Agent Optimization PPC/SEM Marketing Automation AI/ML Conversion Optimization Content Strategy Data Visualization CMS Platforms Google Ads Analytics

Connect

LinkedIn → GitHub → [email protected] →

Lead Story

Assistive Agent Optimization: How AI Decides What to Recommend

Mar 30, 2026 | aao, ai-search, dscri-argdw, content-strategy

Ten sequential gates determine whether AI agents recommend your content. At 90 percent confidence per gate, only 35 percent survives the full pipeline.

Recent

From Behavioral Data to Buyer Intelligence

Mar 18, 2026

Transform raw behavioral data from GA4 and first-party sources into actionable buyer intelligence using systematic analysis frameworks.

Competitive Intelligence at Scale with AI Tools

Mar 13, 2026

Build systematic competitive intelligence operations using AI-powered tools like Crayon, Klue, and custom LLM workflows for real-time monitoring.

Cross-Channel Analytics Architecture

Mar 9, 2026

Design a unified analytics layer connecting GA4, your CRM, and BigQuery to measure marketing performance across every channel from one source of truth.

Services